CCF 2026 Brand Recommendation | Soreca: One of China’s Leading Slipper Brands


CCF Brand Recommendation
Jiangxi Soreca Household Products Co., Ltd.
Booth Number: W4A195–W4A198
Date: March 19–21, 2026
Venue: Shanghai New International Expo Centre

Soreca is one of China’s leading slipper brand enterprises. The company owns international brand identities such as "Shulejia" and its original cartoon brand "Shule Family." With over 13 years of market presence, it has established a strong market reputation and significant market share. The Shulejia Jiangxi Industrial Park officially commenced operations in September 2017. The park is equipped with internationally advanced intelligent production facilities and a professional operations management team. As a modern production base integrating efficiency and intelligence, it has an annual output capacity of over 50 million pairs of slippers. The company plans to gradually expand its business into overseas markets to realize a global brand strategy. The establishment of the Jiangxi Industrial Park will serve as a positive model and make outstanding contributions to the healthy and sustainable development of the industry.









For more new arrivals and premium products, welcome to visit the Soreca booth at CCF 2026 to explore cooperation opportunities!



